Calculate your average order value and see how small increases impact revenue.
Results update as you type. Nothing is sent anywhere — the maths runs in your browser.
Total revenue in the period.
Total orders placed.
AOV = Total Revenue ÷ Number of Orders
AOV measures average spending per transaction. Increasing AOV is often easier than acquiring new customers.
Enter values to calculate.
Bundle products, offer free shipping thresholds, upsell/cross-sell, volume discounts, and premium tiers.
Varies by industry. Fashion: $50-100. Electronics: $100-300. B2B: $500+. Compare against your own trend.
AOV is per transaction. LTV is total revenue per customer over their lifetime, including repeat purchases.
Typically yes — it includes the total order amount the customer pays, including shipping and taxes.